Sock-it-To-Me Lunchbox. 1968. Maker: George Schlatter-Ed Friendly Productions and Romart. Inc. Bright yellow oblong vinyl lunchbox with white handle, zipper, and Laugh-In’s Sock-it-To-Me logo appearing multiple times on the front. Yep, I’ve used this as a purse, and, yep, there are some people out there who aren’t old enough to remember Rowan and Martin’s Laugh-In. I am, but just barely. I swear.